Il bellissimo spot di Saatchi&Saatchi per Calzedonia con la splendida trovata delle Sorelle d’Italia. Ogni sciocca polemica potrà solo alimentarne il meritato successo.

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(Calzedonia: Sisters of Italy)
The italian commercial by Saatchi&Saatchi for Calzedonia. The stunt to modify the National Anthem and turn the Brothers of Italy into Sisters of Italy is just great and perfectly realized. Every silly patriotic controversy will only multiply the right success of the advertising action.

Tags: calzedonia, saatchi&saatchi

This entry was posted on Saturday, October 17th, 2009 at 08:15 and is filed under advertising, video. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.